Google Analytics Training Course - 1 Day Intensive, Berlin

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Google Analytics Training Course - 1 Day Intensive, Berlin
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Thu 2 April 2020
Thursday 2 April 2020
9:30 AM - 5:00 PM
Ended

Google Analytics Training - 1-day Intensive 


Master the most powerful platform in your digital marketing toolkit.

Expert-Led training delivered by Tier-1 Certified Google Analytics Partners - learn digital analytics from the analytics experts! 

Whether you're a beginner or an advanced user of Google Analytics, our training course will help you get more value from the Google Analytics platform. Learn from senior professionals how to uncover insights in your data.

What you will learn: 

  • Google Analytics; capabilities and limitations

  • Measurement strategy: aligning metrics and business goals (KPI framework) 

  • Google Analytics platform: admin, interface, features and reports

  • Identify key reports that matter for your business; audience, acquisition, behaviour and conversion 

  • Configure your account to measure, analyze and action insights 

  • How to structure effective reporting and analysis

  • How to extract insights from your GA account, and how to action them

  • Create advanced segments, custom reports and dashboards

  • Complimentary tools; Google Tag Manager, Data Studio and Google Optimize 

What to expect: 

  • Hands-on training that you can apply the next day

  • Real-world examples and practical tips

  • Fresh, regularly updated content

  • Small class sizes (12 max) 

  • Comprehensive notes

  • Lunch and coffee included

This hands-on, intensive course is suited to beginners and intermediate users of Google Analytics.

About your trainer:

Brian Maher is the founder and managing director of adaptive, a specialist digital analytics and performance marketing consultancy. He has worked with data-driven global brands, including Tesco, Vodafone, UX Design Institute, GameStop, Microsoft, KPMG, Ticketmaster, William Hill, National Lottery, Code Institute and many more. 

Core competencies include digital analytics, performance marketing, UX design and conversion rate optimisation. Check-out his LinkedIn Profile

Why choose adaptive? 

  1. Hands-on training - we focus on the practical stuff you need to hit the ground running when you're back in the office. Bring your laptop!

  2. Expert practitioners - we’ve implemented data strategies for some of the worlds biggest brands. Learn the skills that we practice every day.

  3. Real-world examples - we keep things relevant by using case studies and examples from real business scenarios.

  4. Fresh content - we constantly update our content to reflect changes in Google Analytics. If it's in the platform, it's in the course.

  5. Comprehensive notes - notes come with handy references and cheat sheets so that you won't be stuck once you've left the classroom.

  6. Small class sizes - classes are limited to 12 participants to ensure a rich and engaging experience 

In-house training: 

Looking to upskill several members of your team? Ask about our bespoke in-house training courses. We deliver courses onsite all over Europe. 

Invoice options available. 

Please visit our website www.adaptivepros.io

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